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 Creating O2’s priority music app 

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I created a music brand for O2 to allow them to successfully extend their priority suite of products. I conceptualised, art directed and led the creative direction for the brand and product design.

 

My role on this project included:

+ Pitch creative direction to win the initial project & then leading on launch brand creative, brand guidelines and product design.

+ Ongoing brand and product consultation with O2 to define creative direction.

+ Brand touchpoint design, art direction, product design including visual, interaction, UI and UX design.

 

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O2 Tracks TV Ad created by O2

O2 steered the direction for the TV Ad featuring Emeli Sande…